Cookie Policy

SCC – Sociedade Central de Cervejas e Bebidas, S.A., with registered office at Estrada da Alfarrobeira, no. 51, 2625-244 Vialonga, with a share capital of EUR 5,000,000.00 (five million euros), registered with the Commercial Registry Office of Vila Franca de Xira under the sole registration and corporate identification number 511147236, and part of the Heineken Group (Heineken N.V.) (“SCC”), uses Cookies to provide you with full use of the website https://www.centralcervejas.pt/ (“Site”), associated with the brand Central de Cervejas e Bebidas, and processes certain information relating to identified or identifiable natural persons (“Personal Data”) in its capacity as Data Controller.

Please read this Cookie Policy (“Cookie Policy”) carefully, together with our Personal Data Protection Policy, as it contains important information to help you understand our data processing activities regarding the Personal Data of users of our Site (“Data Subjects”), in particular, which Cookies and similar tracking technologies are used on the Site.

We respect your privacy and are committed to keeping your Personal Data secure and handling it in accordance with our legal obligations under applicable data protection laws, namely Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (General Data Protection Regulation – “GDPR”) and Law no. 58/2019 of 8 August (Personal Data Protection Law – “PDPL”).

If you do not wish to accept the use of Cookies while using the Site, you may disable them and change your preferences via the “Set Preferences” option. However, please be aware that doing so may affect the functionality of the Site.

Please note that this Cookie Policy does not apply to websites or data processing carried out by third parties that may be accessed via hyperlinks on the Site. These processing activities are the sole responsibility of the third parties collecting the data.

1. WHAT IS A COOKIE?

Cookies are small text files containing small amounts of information that are transferred to and may be stored on your internet-enabled device (e.g., computer, smartphone, tablet). Among the tracking technologies similar to Cookies that we use are tracking pixels and web beacons. When we refer to “Cookies”, we include all of these technologies, whether used alone or in combination.
This Cookie Policy provides information about the Cookies we use and their respective purposes. Likewise, our Personal Data Protection Policy provides detailed information about the Personal Data we collect and how we use it.


2. WHAT ARE COOKIES USED FOR?

Cookies are used to manage website functionality, notably to enhance performance and enable website owners to collect user information and preferences. Thus, storing Cookies allows for faster and more efficient navigation, eliminating, for example, the need to re-enter the same information repeatedly.


3. COOKIES USED ON THE SITE

By clicking “Yes” on the “”, you consent to SCC storing and/or processing Cookies. We use several types of Cookies, namely:

Strictly Necessary Cookies – used to ensure the proper functioning of all Site applications, without which navigation and/or usage would not be possible. These are typically set only in response to actions taken by you, such as setting privacy preferences, logging in, or completing forms. You can adjust your browser settings to block them or receive alerts, but doing so may impair some Site functionality.

Functionality Cookies – used to store Data Subjects’ information to personalize their experience on the Site. These are mainly used in contact forms and online account creation processes and can be deleted by the Data Subjects at any time.

Performance Cookies – used to analyze how Data Subjects navigate our Site and to identify browsing trends for statistical purposes and to improve Site performance. If you choose not to allow these Cookies, we will not be able to know when you visited our Site.
Please note that we use Google Analytics Cookies to gain insights into visitor habits and volumes, helping us improve the Site experience. You can opt out by adjusting your browser settings as described below. Additionally, you can prevent data collection and use by Google (Cookies and IP address) by downloading and installing the browser plug-in available at: https://tools.google.com/dlpage/gaoptout?hl=en-GB#. You can also disable Google Analytics using the “disable Google Analytics” link, which creates an opt-out Cookie that prevents further data processing. For more information, please see:
Google's Privacy Policy
Google Analytics Help pages

Advertising Cookies – used to monitor product and page preferences of Data Subjects to deliver personalized and relevant advertising and communications, and to measure the effectiveness of each ad.
The Site allows third-party social media Cookies (e.g., Facebook, YouTube, Twitter, LinkedIn). This enables users to share Site content on social networks. These third parties may use Cookies, but their use is not governed by this Cookie Policy.

For more information about the categories of Cookies collected and processed on the Site, please refer to the “”.


4. WHO SETS COOKIES?

Each Cookie is associated with a domain name. Thus, Cookies can be classified according to their source:

First-party Cookies – Cookies managed and stored by the Data Controller’s domain.

Third-party Cookies – Cookies placed on Data Subjects’ devices from a domain or device managed by a third party whose content or technology is integrated into the Site. In these cases, the third party may process the data collected through the Cookies, and SCC may not be able to configure their operation. These Cookies will only be stored on your browser with your prior consent.

For more detailed information, please refer to the “”.


5. COOKIE DURATION

In terms of duration, Cookies can be classified as:

Session Cookies – stored until or shortly after the session ends or the browser/application used to access the Site is closed.

Persistent Cookies – stored for longer periods and require user action or the end of their retention period to be deleted.

For more detailed information, please refer to the “”.


6. CONTROLLING YOUR COOKIE SETTINGS

We will request the free, specific, informed, and explicit consent of Data Subjects before processing their Personal Data via Functional, Performance, and Advertising Cookies.

Notwithstanding the above, Data Subjects may withdraw their consent for the processing of their Personal Data at any time via the “”. Please note that withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

Data Subjects can manage their Cookie settings using the “Set Preferences” option available in the footer of the Site, where they will also find detailed information on all Strictly Necessary, Functional, Performance, and Advertising Cookies, as applicable.

Our Cookies can also be deleted via your internet browser settings, including allowing Cookies from specific websites by marking them as “trusted sites”. However, your browser may not provide the same level of Cookie preference management as our Site. If you choose to disable all Cookies via your browser settings, some sections or functionalities of the Site may not work, as your browser may have blocked the installation of certain Strictly Necessary Cookies. Therefore, we recommend managing your Cookies using the “Set Preferences” tool available on our Site.

The following links may help you manage your Cookie settings, or you may use the “Help” option in your internet browser for more information:


7. UPDATES

SCC reserves the right to amend this Cookie Policy at any time. If the Cookie Policy is changed, the date of the last update at the end of this page will also be updated. If the changes are substantial, a notice will be posted on the Site.


8. CONTACT US

Data Subjects may exercise their rights freely and at any time. If you have any questions, objections, or complaints regarding how we process your Personal Data or about the Privacy Policy, please contact us and we will review your request. You may reach us by:

  • Email: privacy@centralcervejas.pt
  • Registered mail: SCC – Sociedade Central de Cervejas e Bebidas, S.A., no. 51, Customer Service, Estrada da Alfarrobeira, 2625-244 Vialonga

Where applicable, we may request proof of identification to verify the identity of the requester.

The latest version of this Cookie Policy is dated June 24, 2025.